135 Porsche Museum Brigida González 001 exterior view facade

Porsche Museum

Cultural Mixed Use


The central draft concept was the translation of the versatile and vivid brand into the language of architecture. The museum features those specific conditions which the Porsche brand conveys both spatially and sensually to visitors. Driving and speed, statics and logjams can be experienced both in the building’s configuration as well as through the spatial medium. The museum is a clearly defined open place which incorporates all brand specific qualities.

Here, speed and passion finds their spatial equivalents and can be impressively retraced in the sensual experience. Experience and the opportunity to experience were the primary design parameters through respective spatial allocations in the basic architectural concept.

The seeming dichotomy of the architectural shape is the appropriate answer to the building’s function and the exceptional position of its exhibits. The museum’s conceptual design demonstrates our perception of buildings as interactive organisms, as communicating part of a whole.

The consistent interaction between the building and its environment is conceived as a quality, as is a functional and practical utilisable space. The specific characteristics of the spatially definable environment are conceived as a landscape or urban landscape, its interpretation as the corporate approach.

The Porsche museum is designed as a dynamically formed, monolithic structure, seemingly detached from the entry level’s folded topography. Its reflective soffit absorbs the architectural landscape below and atmospherically increases the space between base and exhibition area. Thus this architectural gesture underlines the duality of experience and opportunity to experience on which the structural design is based.

Porscheplatz 1, 70435 Stuttgart Zuffenhausen, Germany

2005 [1st prize]

Start of planning

Start of construction


Floor area
13.333 m²

Gross floor area
27.692 m²

Gross floor area aboveground
14.388 m²

225.464 m³

Site area
8.200 m²

Exhibition area
5.600 m²

Gastronomy area
500 m²

Museum shop
200 m²

Classic car workshop
1.000 m²

Conference area
700 m²

€ 100 Million

Project manager
Martin Josst

Project team
Jörg Rasmussen, Torsten Sauer, Tapio Lassmann, Zoltan Adorjani, Philip Beckmann, Imke Haasler, Hendrik Steinigeweg, Gerhard Gölles, Sebastian Brunke, Thomas Peter-Hindelang

Dr. Ing. h.c. F. Porsche Aktiengesellschaft
Porscheplatz 1
D-70435 Stuttgart-Zuffenhausen

Credits photos
Brigida González, Hertha Hurnaus, Iwan Baan, DMAA

Exhibition Concept / Design
HG Merz Architekten, Stuttgart, Germany

Architect (Realisation)
Wenzel + Wenzel Architekten, Stuttgart, Germany

Architect (Site Management)
Gassmann + Grossmann Baumanagement GmbH

Structure Engineering
Leonhardt, Andrä und Partner Beratende Ingenieure VBI GmbH, Stuttgart, Germany

Project Management
Drees & Sommer, Stuttgart GmbH, Stuttgart, Germany

Light planning
Delux AG, Regensdorf-Zurich, Switzerland

Media Technology
macom GmbH communications consulting engineers

Building Services Engineering
Interplan Gebäudetechnik GmbH,
Gerlingen, Germany,
Jürgensen + Baumgartner Ingenieurbüro für Versorgungstechnik GmbH

Building Physics
FB Wolfgang Sorge IB für Bauphysik GmbH, Nürnberg, Germany

© Hertha Hurnaus

© Brigida González

© Iwan Baan

© Brigida González

135 Porsche Museum Brigida González 025 interior exhibition
135 Porsche Museum Brigida González 023 interior exhibition
135 Porsche Museum Brigida González 022 interior exhibition
135 Porsche Museum Brigida González 021 interior exhibition
135 Porsche Museum Hertha Hurnaus 028 interior exhibition
135 Porsche Museum Iwan Baan 011 interior exhibition

© Iwan Baan

© Iwan Baan

© Hertha Hurnaus

© Hertha Hurnaus

© Brigida González

© Iwan Baan